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True Foods CEO says small businesses should stay viable to withstand tough times

Small and medium businesses are being urged to constantly review their operations and make changes to stay viable in these tough economic times.

This advice comes from Randall Alexander, Chief Executive Officer of True Foods

In a News Power Now interview this afternoon Mr Alexander said amid the changing nature of the business arena entrepreneur must do what they can to remain competitive.

He said it’s also critical that employees understand their role and function and relate to every customer with a level of professionalism.

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